The brand debuted a new bottle that was intended to be more environmentally- and user-friendly and was reportedly a direct ...

The orange juice giant lost 20% of sales in less than two months in 2009 after a wildly unpopular brand redesign.

Tropicana customers are in revolt over an orange juice bottle redesign. Again. Tropicana recently ditched its distinct orange ...

Customers are frustrated as Tropicana orange juice has replaced its iconic clear, circular plastic bottle with a thin neck ...

Before its carafe shape, Tropicana juice came in a carton with an image of an orange with a straw sticking out of it. The ...

A story that caught our eye claims sales of Tropicana orange juice have tanked since the company changed the shape of its ...

The St. Petersburg City Council has decided not to approve over $23 million to repair Tropicana Field after Hurricane Milton ...

After approving $23 million to help repair the Tampa Bay Rays' hurricane-shredded roof at Tropicana Field late last week, the ...

Tropicana redesigned its iconic orange juice bottles, making them smaller and changing the "crown" cap, and customers aren’t ...

After approving $23 million to help repair the Tampa Bay Rays' shredded roof at Tropicana Field, the St. Petersburg City ...

Tropicana has dropped its signature orange juice carafe design: the clear, plastic, rounded rectangular-shaped bottles, which featured a round, beveled neck and thick, crown-like bottle cap.