Adobe is now adding its AI-based video generator, Firefly, to its video editing software Premiere Pro. The Firefly model can ...

Creating engaging videos isn't only about the visuals. So much of the appeal of good video content is about the audio, but finding (or maybe even ...

Adobe Inc. unveiled artificial intelligence tools that can create and modify videos, joining Big Tech companies and startups ...

Adobe has initiated the public distribution of its artificial intelligence (AI)-powered Firefly Video Model, a tool designed ...

Adobe's Firefly Model blends AI and video, ensuring legal safety and seamless creativity for editors and producers.

Just a heads up, if you buy something through our links, we may get a small share of the sale. It's one of the ways we keep ...

Adobe Inc. unveiled artificial intelligence tools that can create and modify videos, joining Big Tech companies and startups ...

Benj Edwards is Ars Technica's Senior AI Reporter and founder of the site's dedicated AI beat in 2022. He's also a ...